Topic
AI Search
How AI Overviews, ChatGPT and Perplexity change how customers find you.
- Briefings
- 3
- Latest
- Jun 17, 2026
ChatGPT shopping is now product discovery, not just search
ChatGPT shopping is now product discovery, not just search
AI assistants now name products and businesses directly. Here is what changed in 2026, why it matters for a small shop, and the feed-and-review move to make.
Jun 17, 2026 · 7 min read
More from AI Search
AI Overviews are eating top-of-funnel clicks
AI Overviews are eating top-of-funnel clicks
Google answers most informational searches on the page now. Here is what that does to small business traffic and the moves that still pull customers.
The move. Stop chasing clicks that are vanishing. Own branded search, build buying-intent pages, win local on Maps.
When AI recommends a business, how does it pick?
When AI recommends a business, how does it pick?
Half of US shoppers research with AI now, and that traffic converts better. Here is what ChatGPT, Perplexity and Google AI Mode pull from, and how to get named.
The move. Get into the feeds and reviews AI reads from. Merchant Center, Perplexity's merchant program, clean schema, fresh reviews. Not in the data means not in the answer.